Mazda Suisse
Mazda Suisse is part of the famous Japanese automotive brand, recognized for its innovation, distinctive design, and commitment to performance and reliability. In Switzerland, Mazda distinguishes itself through its dealer network, offering a range of vehicles to a demanding clientele while focusing on customer experience and after-sales service.
Project Context
CLARENDIS (Eight Digital) was mandated to take charge of the management of the Mazda Suisse dealer partner portal, in order to facilitate stock management and communication between Mazda, its dealers, and its various partners. The project also included updating the applications used by dealers to manage vehicle orders and stocks. The main objective was to ensure fluid and effective communication between the various stakeholders while guaranteeing the availability of essential information in real time.
Challenge
One of the main challenges of the project was to ensure fluid synchronization between Mazda, dealers, logisticians, and marketing companies, while keeping stock management up to date in real time. It was essential to ensure that the partner portal provided a functional interface for dealers, thereby facilitating the daily management of vehicles in stock and orders.
Objectives
Manage the dealer partner portal by guaranteeing simple and secure access to information on stocks and orders. Optimize stock management to improve the fluidity of exchanges between Mazda Suisse and its dealers. Update the applications used by dealers to ensure the reliability of order management tools. Improve communication between the various partners, including logisticians, dealers, and marketing companies.
The Mazda Suisse partner portal is the central tool for managing stocks and orders, guaranteeing fluid communication between Mazda, its dealers, and its partners. Regular updates to the applications have improved the efficiency of the tools used by dealers, offering better visibility of available vehicles and current orders. This project has allowed Mazda Suisse to strengthen its B2B operations while optimizing its internal processes.
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