
Project Context
Akhal Jewelry commissioned us to modernise the interface, improve user experience, and optimise natural referencing (SEO). The project also included the implementation of an e-commerce platform allowing customers to discover and purchase pieces online. Finally, we supported the brand in redesigning its image, consistent with the values of luxury and elegance it embodies, while ensuring that offers are published on social networks to strengthen its digital presence.
Challenge
The mission was to modernise the site while preserving the brand’s identity, with a design that reflects both the craftsmanship and sophistication of Akhal Jewelry. It was also essential to optimise referencing to increase the site’s visibility, particularly on search engines, while integrating an e-commerce solution. The brand wanted a stronger presence on social networks, with tools allowing easy publication of online offers and news.


Objectives
Redesign the website with a modern and elegant interface, reflecting the brand. Set up an e-commerce platform. Redesign the brand image, consistent with the values of Akhal Jewelry.

The new Akhal Jewelry website perfectly reflects the elegance and refinement of the brand, while offering intuitive navigation for visitors.
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